Developing Info Products to Sell Online
As long as you are providing a service, there will always be a ceiling on how much you can earn that is based on the number of hours you can work in a week. Even if you hire an assistant and/or raise your rates, you are only raising the ceiling a little higher. The way you can blast that ceiling sky-high is to package your brain into info products and sell them online.
Now it is time to reconsider this definition of being "fit". Let's look at it this way. Internet is a place where people have started looking for "solutions" rather than mere information. All sorts of products in the form of eBooks, CD's, white papers, journals are available as "instant downloads" in a few minutes.
Ive got the info, youve got the money
Info products are all about having the information that people need or want, and consequently will be willing to pay for. This means that having a finger on the pulse of info trends and new developments is an asset to finding your audience. One can also turn statistics collected from across the Internet into cohesive summaries that reflect activities on the Internet, or just compile data for researchers to pick up and use. The ability to arrange the data into a readable and intelligible format is also vital to producing quality output and keep the customers coming back for more.
Your customers will be impressed when you have worksheets and specific homework assignments for them to work through. It reinforces your expertise and makes them feel secure in their decision to hire you.
Getting in the loop
You can offer package options. Because you know each step of your system, you can offer your customers options. People are MUCH more likely to make a purchase if they have options. By giving your customers choices, they can purchase what is right for their unique situation. Your clients may decide to do one option now and add something else later. The nice thing about this is your customers get RESULTS and you don't have to work as hard because you have a SYSTEM
Always offer options that set your customers up to work with you on a continuing basis. For example, a professional organizer could set up one package that includes an initial consultation, a clutter analysis, four weeks of room-by-room organization, and then four weeks of one-on-one work with the customer to teach them how to create systems of organizations. This option could include a Clutter Free Tips and Workbook.
Your products build credibility. Like writing books, producing infoproducts will elevate your perceived expertise. You reinforce your brand and people find you trustworthy because you have outlined the exact steps to solve their problem. Remember, this is always about answering "What's in it for me?" for your target audience's perspective.
About the Author:
Looking to make money on the internet? Can you really get rich quick online? Learn the truth about making big money online at AllAboutWebBusiness.com
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