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How Can I Choose And Register A Domain Name For My Website?

by Ricardo d Argence

You register a domain name by registering with a domain name services registrar. The domain name industry is regulated and overseen by ICANN, which is an organization responsible for providing standards and procedures for certifying companies as domain name registrars.

When it comes to the InterNIC servers only one domain name registrar is permitted. The registers determines the fee for you and some of them have unique domain name.

Domain names can be used for branding purposes, and also you use a domain name to create an identity on the Web. You must come up with a domain name that will catch people's attention. You can use your business name as your URL. If the name of your company is currently in use, then obtain a URL name similar to what your business is. Purchasing a business name domain name isn't the only way to go, and when a keyword domain name could do just fine.

The URL of your businesses website has a great effect on online and offline marketing. So, use your common sense when you choose your domain name. Domain names that are complicated for any reason can drive people away from your site. Short domain names register better with people's memory and are easy to remember.

First you pick a domain name and then you register the name with an official registrar. A one time only set up charge will probably be included in the fee for the technical work that needs to be completed. For your Web site hosting you could pay your provider in a monthly, semi-annual or annual fee.

You can find online tools for your site with your domain registrar.

It will be much more better if you purchase a .com domain name instead of a .info, .net, .biz or other. If your chosen domain name is not available in a .com, keep looking until you find one that isn't taken. Having a .net (or another extension) website is not a bad thing. It's just that .com extension sounds like you've been on the net a long time.

One strategy for staying ahead of your competitors is to investigate how long they have had their domain names registered. If your domain name expires, there's a good chance that someone will register your domain name immediately after it expires. If you lock your domain name down with a long-term renewal, you push off its expiration for a while, keeping those who jump at the chance to scoop up expired domains at bay.

Never forget that your domain name is an extension of your business. It is part of your brand and an important part of your marketing strategy.

About the Author:

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